Archive for the 'Social Media' Category

Facebook for Recruiting… What’s working

Posted by Ira Kaufman on 08 Sep 2008 | Tagged as: Facebook, Recruitment Marketing, Recruitment Strategies, Social Media

We know Facebook is a mystery and a bit of a stretch for most of those over 45.  Some interesting statistics gathered directly from Facebook include:
More than 100 million active users
Facebook is the 4th most-trafficked website in the world (comScore)
Facebook is the most-trafficked social media site in the world (comScore)
Over 55,000 regional, work-related, collegiate, and high school networks
More [...]

Recruitment Marketing: Is Social Media Cost Effective for Recruitment, Part 5

Posted by Ira Kaufman on 24 Aug 2008 | Tagged as: Interactive Recruitment, Recruitment Marketing, Recruitment Strategies, Social Media

I recently dispelled the 4rd myth in my Recruitment Marketing series 5 myths of recruitment marketing.  Today, I want to discuss the final, Myth #5: Social media is only read by youth and it’s not an effective tool for recruitment marketing.
During a recent seminar on Recession Proof Social Marketing, I presented challenges business people face and the [...]

Employment Recruitment Marketing, Showcasing Your Company - Part 2

Posted by Ira Kaufman on 27 Jun 2008 | Tagged as: Employer Branding, Human Resources, Interactive Recruitment, Recruitment Marketing, Recruitment Strategies, Social Media

In my recent post about the 5 myths of recruitment marketing, I dispelled Myth #1.  I would like to continue on this subject of revolutionizing recruitment marketing by dispelling Myth #2 by providing 5 keys to showcasing your company.
Myth #2: There is not enough qualified talent to fill my job openings.
This is a myth promoted [...]

5 Myths About Employment - Recruitment Marketing - Part 1

Posted by Ira Kaufman on 25 Jun 2008 | Tagged as: Human Resources, Interactive Recruitment, Recruitment Marketing, Recruitment Strategies, Social Media

I have worked in large metropolitan areas and small cities. I am tired of hearing the myths about  employment opportunities and effective recruitment marketing in these areas. The grass is not always greener in the larger cities.  Here are five myths I would like to address.
Myth #1:  Young talented individuals need to go to larger Metropolitan [...]