The Employer Brand is a company’s image viewed through the eyes of the general public, its employees and potential job seekers. Beyond the image, it is a reflection of an organization’s culture, reputation, products and services, as well as the way it deals with and values its workers. It generates meaningful conversations with talent.  It [...]

Tags: Employer Brand, HR, integrated recruitment marketing, Recruitment Marketing, talent branding

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In my recent post about the 5 myths of recruitment marketing, I dispelled Myth #1.  I would like to continue on this subject of revolutionizing recruitment marketing by dispelling Myth #2 by providing 5 keys to showcasing your company.
Myth #2: There is not enough qualified talent to fill my job openings.
This is a myth promoted [...]

Tags: Employer Brand, Human Resources, Interactive Recruitment, Recruitment Marketing, Social Media

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