Archive for July, 2008

Recruitment Marketing: National Job Sites are not Cost Effective, Part 4

Posted by Ira Kaufman on 23 Jul 2008 | Tagged as: Human Resources, Interactive Recruitment, Recruitment Marketing, Recruitment Strategies

I recently dispelled the 3rd myth of in my Recruitment Marketing series 5 myths of recruitment marketing.  Today, I want to discuss Myth #4: Posting jobs on national job sites is a cost effective recruitment strategy. I will share some insights and surveys from recruitment professionals that clearly dispel this myth. They contend that the use of [...]

Recruitment Marketing: Print Advertising is Not Cost Effective, Part 3

Posted by Ira Kaufman on 11 Jul 2008 | Tagged as: Human Resources, Interactive Recruitment, Recruitment Marketing, Recruitment Strategies

I recently dispelled 2 of the 5 myths of recruitment marketing.  Today, I want to discuss Myth #3 and share some important studies and surveys from recruitment professionals that clearly dispel this myth. They contend that newspaper recruitment advertising is widely used but is not a cost effective strategy.
Myth #3: Posting jobs in the newspaper is a cost-effective [...]